For a pharmaceutical company, the most suitable base for allocating research and development costs to the finished products would be the ________

A) direct labor hours
B) cost of raw materials purchased
C) number of new patents filed
D) number of set ups

C

Business

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In strategic alliance sales, the customer's primary focus is a trustworthy:

A) product B) salesperson C) organization D) culture E) industry

Business

Which of the following is NOT a reason a business should blog?

A) Blogs humanize an organization. B) Blogs provide rapid feedback to an organization. C) Blogs facilitate the spread of word-of-mouth. D) Blogs can position a company as an expert. E) Blogs are the best medium for online advertising.

Business