Value assessment is the work process of obtaining the exact worth in qualitative benefits of some past market offering

One of the possible objectives of marketing communications is helping consumers evaluate a brand's perceived ability to meet a currently relevant need. Which of the following is a positively oriented relevant brand need?

A) problem removal B) social approval C) normal depletion D) problem avoidance E) incomplete satisfaction

The analytical technique that assesses the statistical significance of categorical variable relationships is regression analysis

Indicate whether the statement is true or false