One of the possible objectives of marketing communications is helping consumers evaluate a brand's perceived ability to meet a currently relevant need. Which of the following is a positively oriented relevant brand need?
A) problem removal
B) social approval
C) normal depletion
D) problem avoidance
E) incomplete satisfaction
B
Business
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Brevard Manufacturer produces flooring material. The monthly fixed costs are $10,000 per month. The unit sales price is $75, and variable cost per unit is $35. How many units should Brevard sell in order to earn $10,000 as operating income?
What will be an ideal response
Business
Paul Hersey and Kenneth Blanchard proposed a leadership model called ________, which focuses attention on the readiness of employees
A) situational B) task-centered C) democratic D) transformational E) transactional
Business