_____ is the background, knowledge, attitudes, experiences, and philosophies a speaker shares with an audience.

a. Proximity
b. Common ground
c. Generic language
d. Specific language

b. Common ground
Common ground is the background, knowledge, attitudes, experiences, and philosophies a speaker shares with an audience. You should use audience analysis to identify areas of similarity.

Communication & Mass Media

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According to the expectancy violation model, which of the following will NOT influence our

response to a message? A) the status of the communicator B) the credibility of the communicator C) the attractiveness of the communicator D) the aggressiveness of the communicator

Communication & Mass Media

What event marked the end of “pure and sanitized” reporting on Vietnam and also showed the public that something was wrong in Vietnam?:

a) Richard Nixon’s control of what the press published; b) Walter Cronkite’s support of the Washington Post’s coverage of Watergate; c) Inaccurate reports on death tolls and strategic bombings via “the Five O’Clock Follies”; d) the president’s bombing of Laos and Cambodia; e) all of the above

Communication & Mass Media