A salesperson wants to include the very best type of presentation aid to support his talk on the company's new product line. What are generally considered the best presentation aids?

When Brent told Scott he was thinking of running for Congress, Scott responded rather negatively by stating, "Politicians are crooks and scandals." Scott's categorization of politicians reflects

A) polarization. B) indiscrimination. C) euphemism. D) metaphorical language. E) bypassing.

Which of the following is a theory based on the belief that human beings strive for a harmonious existence with self and others and experience psychological discomfort (dissonance) when they do NOT achieve this?

A. consistency theory B. inoculation theory C. induced compliance theory D. identification theory