An exchange-rate clause allows the buyer and seller to agree to supply and purchase at fixed prices in each company's national currency

Harley-Davidson celebrated its 110th anniversary in 2013. The company grew impressively during its century of operations. All of the following mentioned facts regarding the company are true except:

A) the company's international success came after years of neglecting overseas markets. B) the company reacted swiftly to a growing threat from Japanese manufacturers. C) early on, the company used an export-selling approach. D) early on, it had an underdeveloped dealer network. E) after the 1980s, they recruited dealers in the important Japanese markets.

Which of the listed choices is NOT a positioning task?

A) identifying a set of possible competitive advantages B) surveying frequent uses of the product C) analyzing competitors' positions D) finalizing the marketing mix E) evaluating responses to the marketing mix