Colors can help readers grasp the _____________________ of a document

Which of the following elements of integrated marketing communications is related to encouraging the press to cover positive stories about companies and managing unfavorable rumors, stories, and events?

A. direct selling B. sales promotion C. personal selling D. trade shows E. public relations

Some who study it define organizational culture as:

A. How supportive the organization is of the visual and performing arts B. The morale and general optimism of those who work in the organization C. Documentation of how well managers and employees get along D. The shared meanings, common values, and norms of group members E. How interconnected and networked the internal publics are