Explain how to ensure your material meets the criteria cited in the Checklist for Ethical
Evidence. Give at least four examples of evidence that either satisfies these guidelines or does
not.
What will be an ideal response?
The following comprise the Checklist for Ethical Evidence:
Evidence is from reliable and credible sources
Evidence is free from fabrication Evidence is free from rumors
Evidence includes all relevant information
Speaker?s opinions are clearly identified Sources have been properly credited using an
acceptable style.
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A live-recorded commercial format, where the advertiser records the opening and closing of a commercial, is called a/an:
a. Croissant b. Éclair c. Bagel d. Donut
It’s a good idea to do all of the following before starting a beat EXCEPT ______.
A. interview your predecessor B. read your own publication C. seek secondary sources D. talk to your boss