What are the responsibilities of a marketer after an MPR crisis has passed?
What will be an ideal response?
The marketer's responsibility is to help ensure that the business makes the customer its priority, and to demonstrate to customers how this is so. After a crisis has passed, marketers must take the time to look back upon the cause of the crisis, the actions taken, and the results of those actions. Each crisis is a learning experience from which you can gain valuable insight on preventing, planning for, and dealing with future crises.
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____________ take(s) as a starting point for change the work that needs to be undertaken in order for a unit to achieve outstanding performance
a. task assignment b. shifts in organizational effectiveness c. performance perspective d. task alignment e. none of the above
Unfinished Furniture Inc is making a minor change to their health insurance offerings. They need to communicate this change with the entire company. What is the BEST way for them to communicate with the company in this particular situation?
a. sending a handwritten letter b. sending a text message c. sending a business memo d. making phone calls