A callable bond allows the bond issuer to "call-in" the bond prior to maturity

Target full product cost equals the revenue at the market price minus the desired profit

Indicate whether the statement is true or false

Promotion strategies for dealing with the unique features of services include all of the following EXCEPT which one?

a. creating strong organizational images b. using personal sources of information c. satisfying patronage-oriented objectives d. stressing tangible cues