The speaker's statement as to the behavioral change he or she wants from the audience is known as the

A) specific purpose.
B) general purpose.
C) blueprint.
D) central idea.

Answer: A

Communication & Mass Media

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The process of glocalization can be defined as ______________

a. local people being able to chose whether they want to watch American television b. local people adopting American customs in spite of language differences c. local productions done with global forms and ideas d. local people resisting the influence of American media

Communication & Mass Media

"Parrots as pets" is an example of a

A. central idea. B. topic. C. specific purpose. D. general purpose.

Communication & Mass Media