The process of glocalization can be defined as ______________
a. local people being able to chose whether they want to watch American television
b. local people adopting American customs in spite of language differences
c. local productions done with global forms and ideas
d. local people resisting the influence of American media
ANSWER:
c
Communication & Mass Media
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A PR team circulated several news releases, newsletters, and web postings at a product launch. They also organized numerous events across the country. Which step of the public relations cycle does this signify?
a) Communication b) Research c) Programming d) Analysis
Communication & Mass Media
When face-to-face apologies are not possible, then the next best method is e-mail
A. True B. False
Communication & Mass Media