Why do companies invest so much in their websites?

a. because they need a place to tell their story
b. because of its presence among people today
c. because all companies are on the web
d. because their investors demand it

b. because of its presence among people today

Communication & Mass Media

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The main advantage for advertisers on the Web is:

a. advertising is free online. b. they can get instant electronic feedback on the effectiveness of their ads. c. they can better target older consumers. d. they reach more people than by advertising in traditional media.

Communication & Mass Media

Communication is vital for maintaining civic engagement in societies, unless they are democratic and pluralistic

a. True b. False Indicate whether the statement is true or false

Communication & Mass Media