The main advantage for advertisers on the Web is:
a. advertising is free online.
b. they can get instant electronic feedback on the effectiveness of their ads.
c. they can better target older consumers.
d. they reach more people than by advertising in traditional media.
ANSWER: b
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Al has arrived early to the room he will be speaking in. While setting up his presentation aids, he realizes the light shining in from the windows will make them hard to see. Is it a good idea for Al to adjust the blinds in the room?
A) No; a speaker is a guest in their speaking location and should not touch anything. B) No; the sun will move by the time Al gives his speech, so his aids should be fine. C) Yes; this will help the audience focus on his message. D) Yes, but he should ask a building manager if it is okay first.
In an informative speech to a group of incoming high school seniors, Tori talked about the change in her confidence level from her first year in college to her senior year. Although college seemed a long way off for her audience, they listened intently. Tori made her speech interesting by
a. telling a story that had conflict and suspense.
b. presenting information that related to their lives.
c. asking them a rhetorical question.
d. presenting information that was startling.