Jillian effectively uses public speaking skills without having to concentrate heavily on what she is doing. Jillian is functioning at a level of _____ on Maslow's framework

Which of the following is NOT in the Checklist for Better Copy?

a. Does your copy describe or explain what the visual is all about? b. Did you put your strongest sales point first? c. Did you appeal the to the consumers point of view? d. Does the copy conform to a clear central idea (The One Thing)

If you were giving an informative speech to a general audience about digital encryption, the most important factor to consider when analyzing your audience would probably be the

A. size of the audience. B. knowledge of the audience about the topic. C. physical setting for the speech. D. attitude of the audience toward the speaker. E. group membership of the audience.