According to communication scholars, how many members do small groups have?
A. at least 3 members, but no more than about 15 or 20
B. between 2 and 5 members
C. at least 2 members, but no more than 10
D. at least 5 members, but no more than 20 or 25
Answer: A
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According to the text, if a TV station wants to effectively communicate to people about
the steps they should take to avoid being killed in a tornado, which of the following should be done according to the results associated with “dual-coding theory”?
a. The instructions should be given as a voice-over along with video footage of a tornado destroying buildings. © 2016 Cengage Learning®. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. b. The instructions should be given with a split screen: the newscaster on the left side and video footage of a tornado destroying buildings on the right side. c. The instructions should be given verbally with no video footage of a tornado destroying buildings. d. The instructions should be given with a split screen: the newscaster on the right side and video footage of a tornado destroying buildings on the left side. e. The instructions should be given with a split screen: the newscaster on the top and video footage of a tornado destroying buildings on the bottom.
Wyatt is preparing a persuasive speech about the risk of violent crime in the local community. Which strategy should Wyatt use? a. Wyatt should speak honestly about the problem without exaggerating, and then offer practicalsteps the audience can take to reduce their risk
b. Wyatt should discount the level of risk to make the audience feel safe. c. Wyatt should choose a less threatening topic. d. Wyatt should use a fear appeal that is so powerful that it leaves audience members feelingimmobilized.