Sales forecasts for price line classifications within a department are generally based on _____

a. regression models
b. simulation
c. experimentation
d. qualitative techniques

d

Business

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The final stage in the hierarchy of effects model is liking and/or preference

Indicate whether the statement is true or false

Business

A service firm communicating exactly what the customer can expect and what will happen if the company does not deliver on its promises will eliminate the gap between ________

A) established quality standards and service delivery B) established delivery standards and management perceptions C) service quality standards and consumer expectations D) consumer expectations and management perceptions E) needed service and expected service

Business