Which of the following is an industry force that shapes the attractiveness of a competitive environment?
A) competitor intelligence
B) knowledge advantage
C) cost advantage
D) market share advantage
E) customer buying power
E
Business
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Most dissatisfied customers complain to the company about poor services or products
Indicate whether the statement is true or false.
Business
Manufacturers/service sponsors can exert channel control through _____
a. brand loyalty b. store loyalty c. private branding d. fair practice legislation
Business