Sales promotion can induce customers to become brand-loyal
Indicate whether the statement is true or false
FALSE
Business
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Which of the following refers to surveys that are taken at fixed time intervals in order to monitor advertising awareness, product usage, or strategy-related measures such as product positioning over time?
A) awareness studies B) tracking studies C) time studies D) marketing potential studies
Business
What is considered to be the most critical element of persuasion?
A) Logical argument B) Credibility C) Emotion D) Benefits E) Establishing a problem or need
Business