Distinguish between horizontal competition agreements and vertical competition agreements
What will be an ideal response?
Horizontal competition agreements are agreements between competitors that have the effect of diminishing competition. Vertical competition agreements are agreements between sellers and buyers.
Business
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Which of the following statements is not consistent with the marketing concept?
A) The focus of a business is not profits but customers. B) A business should have competitor focus. C) Customer needs should be served at all costs. D) A business need not serve unprofitable customer segments.
Business
With a line of credit, a company can borrow money at a preset rate from the bank at any time, without seeking additional approval of the loan each time funds are needed
Indicate whether the statement is true or false.
Business