Which is true about negotiation?

A. In a win-lose negotiation, neither person is satisfied with the outcome.
B. In a win-win negotiation, the goal is to find a solution that is satisfying to everyone.
C. Conflict avoidance is always the best style for those with low self-esteem.
D. It is not possible to win in the short run but lose in the long run.

B

Communication & Mass Media

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A large, ill-defined audience is a particularly attractive commodity for an advertiser who might be selling cosmetics to young women, or expensive foreign autos to successful businesspeople, or auto parts to young men

a. TRUE b. FALSE

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