Consumer goods firms trying to sell to a large segment of the market tend to prefer a ____ strategy
Fill in the blank(s) with the appropriate word(s).
Ans: pull
Business
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In terms of generating leads for personal selling, the best referrals are from:
A) channel members B) vendors C) other salespeople D) current customers
Business
Standard stock options are traded and bought and sold through dealers only and cannot be bought via an exchange
Indicate whether this statement is true or false.
Business