How have the competitive, global, technological, and economic environments helped KlipTech to become a successful small business?Which of the above environments might pose the most challenges in the next few years, and why?

Answer:
KlipTech initially faced no competition when it began producing green skateboard ramps and green kitchen surfaces. This allowed the company to attract customers and build sales revenue before potential competitors recognized how the market was changing. Also, KlipTech thinks in terms of a global marketplace, which means it has a much larger potential customer base than if it restricted itself to one country or one continent. Because customers worldwide are increasingly interested in eco-friendly products, KlipTech has taken advantage of this opportunity to increase sales year after year.
KlipTech relies on modern production technology to take recycled materials and transform them into finished products that are both functional and attractive. Without this technology, KlipTech would not be a viable business. Finally, the owner has learned how to operate successfully under different economic conditions. He clearly understands the need to cover his expenses before he takes any profit out of the business. Of the four types of environments, KlipTech might face the most difficult challenge from competition as larger rivals decide to make products that offer customers the same kinds of benefits as KlipTech’s products. Larger companies have more resources and can outspend KlipTech as they develop new technology and create advertising campaigns to promote their products.

Business

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