You should only call a meeting if you have no alternative way to communicate

In a survey of customers and salespeople, which of the following was considered LEAST important in determining whether a salesperson was trustworthy?

A. Product knowledge B. Positive attitude C. Well-dressed D. Intelligent E. Asks good questions

The ________ is a document that includes an assessment of the marketing situation, marketing objectives, and marketing initiatives

A) marketing mix B) marketing plan C) value proposition D) value chain E) management plan