The best reason for using a systems approach in OD is _____
a. it provides a dynamic model of change and interrelationships
b. it implicitly recognizes organizational purpose or mission
c. it provides a static model of change and intervention
d. the model is functional irrespective of inputs from the environment
e. none of the above
a
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The yield to maturity of a bond is the discount rate that makes the present value of the coupon and principal payments
A) exceed the price of the bond. B) equal to zero. C) equal to the price of the bond. D) less than the price of the bond.
An organization should be especially cautious about using MPR when ________
A) the economy is in a downturn and marketing budgets are low B) the firm is concurrently running advertising campaigns C) return on investment is inherently unpredictable D) the message of the firm is not particularly newsworthy E) the public relations function is overseen by the legal department