What condition would make it impossible for a business to achieve maximum marketing profits in later stages of the product life cycle?
A) low customer retention
B) a price increase
C) decreasing volume
D) lower level of sales expenses
E) lower level of marketing expenses
A
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Prescriptive marketing analytics can be used to reallocate future funds of marketing campaigns, provide the best possible mix of marketing channels, and optimize social media scheduling
a. True b. False
Use the earned value table for Project Makeready to determine the schedule variance
Activity 7 14 21 28 35 42 49 Plan % Complete Install fixtures 325 250 575 100% Refinish floors 550 85 635 100% Replace doors 350 275 625 100% Complete tiling 1,200 565 1,765 80% Install back door 875 225 1,100 70% Landscaping 200 350 550 25% Monthly Plan 325 800 435 1,475 1,440 425 350 5,250 Monthly Act 550 550 550 1,100 1,650 550 1,100 A) -$1,896 B) -$1,096 C) -$800 D) -$206