Of the four methods of delivering a speech, which method requires the most time to prepare for
delivery and carries with it the risk of being perceived by the audience as being mechanical or
programmed?
A) speaking from manuscript
B) impromptu speaking
C) speaking from memory
D) speaking extemporaneously
C
Communication & Mass Media
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The specific language used by a speaker has a strong effect on listeners' perceptions of style
Indicate whether the statement is true or false
Communication & Mass Media
Based on Benoit’s theory, a firm that uses puffery to build its image is attempting to do which of the following?
a. reduce the offensive act b. evade responsibility c. deny any responsibility d. reduce the accuser’s credibility
Communication & Mass Media