The tendency to cling to an existing self-concept

a. reflected appraisal
b. significant other
c. cognitive conservatism
d. presenting self
e. perceived self

Answer: c

Communication & Mass Media

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The infrastructure of U.S. television as it developed was a __________ system

Fill in the blank with correct word

Communication & Mass Media

Cooper just opened a new day care center in town. To get some publicity, he hired a blogger with a huge online following to write an article about his facility

Cooper wanted to have final approval and the chance to edit the content before the blog went live, and the blogger agreed. Out of the four values of a PR practitioner, which one is the blogger, whom Cooper hired, ignoring the most? a) Sense of independence b) Sense of responsibility to society c) Honor of the profession as a whole d) Higher loyalty to the standards of the profession

Communication & Mass Media