Cooper just opened a new day care center in town. To get some publicity, he hired a blogger with a huge online following to write an article about his facility
Cooper wanted to have final approval and the chance to edit the content before the blog went live, and the blogger agreed. Out of the four values of a PR practitioner, which one is the blogger, whom Cooper hired, ignoring the most?
a) Sense of independence
b) Sense of responsibility to society
c) Honor of the profession as a whole
d) Higher loyalty to the standards of the profession
a
You might also like to view...
Rajeev and Hernando live on separate continents but work for the same company. They are teleconferencing on a project. This is an example of
a. asynchronous engagements. b. synchronous engagements. c. hybrid engagements. d. homogenous engagements.
An Institutional Review Board (IRB):
a) Safeguards the rights of researchers b) Creates codes of ethics for researchers c) Safeguards the rights of human subjects d) Makes sure research proposals use appropriate research methods