Which of the following activities happens before the others in the value chain?

Primary, secondary, and fringe trading areas for an existing store can be described on the basis of _____

a. trading-area overlap with existing stores b. the average dollar purchases at a store by people from given geographic locales c. customer attitudes d. the frequency of large orders

TRUE or FALSE: A merger announcement induces a substantial positive abnormal return on the acquiring firm's stock (approximately 20%, on average), while the target firm's stockholders are either unaffected or sustain small losses, on average

a. TRUE b. FALSE