"Rapport talk" is associated with _____
a. looking for similarities and matching experiences
b. a desire to stand out
c. a desire to reinforce or maintain status
d. none of the above
a
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Which of the following statements is true regarding the standard error of the mean?
A) It is equal to the population variance divided by the square root of n. B) It is equal to the population standard deviation divided by the sample size n. C) It is equal to the population variance divided by (n -1). D) It is equal to the population standard deviation divided by the square root of n.
Marketers take advantage of ________ when they extend a brand name associated with one line of products to another
A) physical appearances B) perceptual blocking C) the halo effect D) the persistence of first impressions E) consumers' tendency to jump to conclusions