Which step of the AIDA plan encourages the audience to hear about your main idea?
A) Action
B) Interest
C) Interpersonal
D) Desire
E) Attention
Answer: E
Explanation: E) Your first objective is to encourage your audience to want to hear about your problem, idea, or new product–whatever your main idea is. Be sure to find some common ground on which to build your case.
Business
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