The third level of ethics is checking if a behavior:
A) Is fair
B) Is legal
C) Affects your conscience
D) All of the above
E) None of the above
C
Business
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A(n) _____ strategy is not possible when the brand name has a negative or vulgar connotation in the local language
a. repositioning b. one-brand-name c. co-branding d. individual branding
Business
When emailing your résumé to a prospective employer, you should
A) always send it as a Microsoft Word attachment. B) make it less formal than you would for other formats. C) include in the subject line the reference number or job ad number. D) use lots of colors to make your résumé stand out. E) use a subject line that will grab attention, such as "This is the one."
Business