Little's Law is not applicable in which of the following situations?
A) the opening of a toy store on Black Friday morning
B) a 24-hour supermarket
C) a gas station with 24-hour self-service pumps
D) B and C
E) It is applicable to A, B, and C.
A
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If a brand is developing an offering with multiple frames of reference, which of the following is NOT advisable?
A) create a combined positioning that addresses all competitors B) prioritize competitors C) choose the most important set of competitors to serve as the competitive frame D) adopt lowest common denominator positioning E) develop the best possible positioning for each type or class of competitors
Salespeople should be confident at the time of the close if they can answer "yes" to all of the following questions EXCEPT:
A) Do you believe in your product? B) Do you believe in your company? C) Do you believe in yourself? D) Are you ready to give discounts if they are needed? E) Have you identified a solution to the customer's problem?