Management by objectives is concerned more with personal goals of individuals than with organization goals

A disadvantage of licensing is that:

A. The licensing company may lose control over its technology B. The licensing company takes on greater political risk C. The licensing company takes on greater development costs D. The licensing company realizes higher profit margins E. All of the above

The sale of turkeys in the United States is highest in mid-to late November, as people buy turkeys to serve at Thanksgiving. Grocery stores who specifically advertise turkeys at this time of year are segmenting on the basis of ________

A) benefits B) user status C) buyer-readiness stage D) demographics E) occasion