TV and radio stations offer expanded and enhanced information with their social media sites and applications by:
a. posting regular updates
b. repurposing existing content
c. blogging
d. embracing user-generated content
e. none of the above
b.
Communication & Mass Media
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The audience's perception of a speaker's trustworthiness at the end of the speech is called derived credibility.
a. True b. False
Communication & Mass Media
Modern advertising began in the 1920s when industries from soap to cigarettes tried to find buyers for their brand-name goods
Indicate whether the statement is true or false
Communication & Mass Media