Which of the following techniques uses surprise to create a memorable moment?

A. Share an inspiring quotation.
B. Tell a humorous story.
C. Make a dramatic appeal.
D. Tell a story with an unexpected twist.

Answer: D

Communication & Mass Media

You might also like to view...

When an advertising agency takes its compensation as an ownership share in a client's company, the deal is called

A) an equity contract. B) a commission contract. C) a performance contract. D) a common-law contract.

Communication & Mass Media

One advantage advertisers see in magazines is that they offer a longer __________ than newspapers

Fill in the blank with correct word

Communication & Mass Media