This media mogul who invented mass broadcasting in the United States was a technologically driven visionary:

a) Guglielmo Marconi; b) Lee DeForest; c) Edwin Armstrong; d) David Sarnoff; e) William Paley

d

Communication & Mass Media

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__________ is a rational appeal that uses rhetoric to help the audience see the rationale for a particular conclusion

a. Logos b. Pathos c. Helos d. Ethos

Communication & Mass Media

Opinions are viewed as __________ in a speech.

A. verifiable statements B. reflective values C. subjective judgments D. unstated assumptions

Communication & Mass Media