__________ is a rational appeal that uses rhetoric to help the audience see the rationale for a particular conclusion

Sam was giving a speech on fast food restaurants and made each PowerPoint slide the representative color of individual chains. Was this an effective strategy?

A) No, because using too many colors detracts from the message. B) No, because he should have given a speech on just one fast food chair restaurant. C) Yes, because his slides were colorful and eye-catching. D) Yes, because the colors made each fast food restaurant easily identifiable.

A(n) _____ is one that is researched and planned ahead of time, but the exact wording is not scripted and will vary somewhat from presentation to presentation.

a. extemporaneous speech b. impromptu speech c. memorized speech d. manuscript speech