You wish to deposit $7,000 in an account at the Shylock Bank. The bank pays interest at a nominal annual rate of 10% compounded quarterly. What is the effective interest rate offered by Shylock?

A reading service for visually impaired people requires each reader applicant to prepare and submit a one-hour interview tape of material chosen by the service to determine whether the reader has pleasing vocal characteristics and is accent-free so that it is not necessary to use the same reader every time. The reading service is trying to limit problems associated with which service characteristic?

a. heterogeneity b. tangibility c. flexibility d. credence quality

All of the following are specific objectives a marketing manager might give an advertising manager except

A. position the firm's brand or marketing mix by informing and persuading target customers or intermediaries about its benefits. B. introduce existing products to nonspecific target markets. C. obtain desirable outlets and tell customers where they can buy a product. D. maintain relationships with satisfied customers and encourage more purchases. E. get immediate buying action.