The _____ of a speech is the central idea, theme, or essence of the speech

Upon observing reckless driving behaviors by operators of motorized scooters on campus—

even after one student had perished in an accident—Ben and several of his friends want to promote a discussion of best practices for scooter safety. How should he proceed? A) Create posters that make fun of scooter riders in hopes that his fellow students will be embarrassed enough to quit riding one B) Send an angry letter to the school's president to shame her or him into banning scooters from campus roads and parking lots C) Picket the local police station, carrying signs that insist that they patrol campus more regularly and crack down on scooters D) Search the school's website for student organizations that may be interested in hosting a forum on the topic

Compare and contrast the fundamental attribution error and the self-serving bias as common attribution errors.

What will be an ideal response?