Headlines should contain

a. 12-20 words
b. 10-15 words
c. 8-10 words
d. 5-7 words

C

Communication & Mass Media

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Which of the following guidelines is an effective strategy for preparing an introduction?

A) Prepare the body of the speech before the introduction. B) Prepare the introduction before the body of the speech. C) Prepare the conclusion of the speech first. D) Write the transitions before the introduction and conclusion. E) Outline the introduction as you would the body of the speech.

Communication & Mass Media

When an organization knows all the standard demographic information about its publics, it is considered to be "audience focused."

Indicate whether the statement is true or false

Communication & Mass Media