The current ratio, the quick ratio, and the cash ratio are asset management ratios

It is unethical to draw conclusions if data analysis did not reveal anything new or significant

Indicate whether the statement is true or false

In which of the following cases is little or no test marketing most likely recommended for a new product?

A) when the product requires a major investment B) when management is unsure of the projected demand for the product C) when the risks associated with introducing the product are high D) when management is unsure of the marketing program for the product E) when the costs of developing and introducing the product are low