According to the text, anxiety may help people speak better if they view the event _________instead of _________

A) positively; negatively
B) neutrally; positively
C) neutrally; negatively
D) negatively; positively

Answer: A

Communication & Mass Media

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A copywriter should choose the appeal, the benefits, and the proper words to develop _________ in audiences

a) desire b) action c) interest d) attention

Communication & Mass Media

If a preceding speaker has spoken on a topic that is closely related to yours, it may be wise to draw an analogy between the two speeches

Indicate whether the statement is true or false

Communication & Mass Media