Cash discounts are used to encourage large purchases by customers
Indicate whether the statement is true or false
false
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A business in which one person owns the entire business and reports all profits and losses directly on his or her own income tax return would be a:
A. Corporation. B. Limited liability company. C. Partnership. D. Sole proprietorship.
Subway restaurants are positioned as offering healthy, great-tasting sandwiches
________ allows the brand to create a point-of-parity (POP) on taste and a point-of-difference (POD) on health with respect to quick-serve restaurants such as McDonald's and Burger King and, at the same time, a POP on health and a POD on taste with respect to health food restaurants and cafés. A) Category-based positioning B) Need-based positioning C) Noncomparitive positioning D) Straddle positioning E) Price-quality positioning