Marketing is best defined as the activities, organizations, and processes for:
Answer: creating, communicating, delivering, and exchanging offerings that customers value.
Business
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A researcher did not interview the required number of people, thinking about the travel expenses he could save on, and faked the answers by making up 'observed' responses through his experience and scaling. This is called curbstoning.
a. true b. false
Business
Define problem in the context of strategic planning
What will be an ideal response?
Business