From sociology, advertisers have learned that people aspire to be like:
A) people in the social class below them.
B) people in the social class immediately above them.
C) people in their own social class.
D) people with whom they never will associate.
E) people in social classes outside their own country.
B
Business
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In__________, consumers spend only a moderate amount of time and effort in gathering information about a product and in considering various alternatives
Fill in the blanks with correct word.
Business
The difference between an IPO and a secondary offering is that:
A. The secondary offering does not incur direct costs B. Venture capitalists fund the secondary offering C. Additional, non-outstanding shares are issued in an IPO D. Shares may be repurposed by the underwriter in a secondary offering
Business