Mrs. Applebaum teaches seventh grade, and definitely prefers her female students over her male students, who are often rude and disrespectful. When one of her female students speaks rudely to her, Mrs. Applebaum doesn't seem to hear it. What barrier to effective listening is Mrs. Applebaum experiencing?

A. conversational narcissism
B. selective listening
C. external noise
D. ambush listening

Answer: B

Communication & Mass Media

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A company decided to launch a new cosmetics brand. The research team is asked to gather all related information from archival research in the company's files, reference books, computer databases, online searches, etc

What type of research is this? a) Secondary b) Qualitative c) Primary d) Quantitative

Communication & Mass Media

Kristen is listening to a political candidate's speech for purposes of deciding whether to accept or reject the speaker's message. According to your textbook, Kristen is engaged in ________ listening.

A. judgmental B. empathic C. judicious D. comprehensive E. critical

Communication & Mass Media