In which of the following qualified plans are the benefits linked to the employee's number of years of service and/or the amount of compensation they earned?
A. Tax Sheltered Account (TSA)
B. Defined benefit plan
C. Koegh plan
D. Defined contribution plan
Ans: B. Defined benefit plan
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Fox Scully received an e-mail promoting a new financial services institution that offers surprisingly low mortgage rates
The e-mail asked customers to provide their address, date of birth, Social Security number, and current mortgage information in order to receive a free loan quote. Suspicious of the offer, Fox researched the company and discovered that the e-mail was fraudulent. This is an example of ________. A) cold calling B) phishing C) crowdsourcing D) data mining E) viral marketing
What type of promotional effort would a marketer likely use for a product in the decline phase?
What will be an ideal response?