Avon is successful at giving customers alternatives to traditional store outlets. Avon uses ________, which does NOT require a customer to visit a store
A) locational merchandising
B) social shopping
C) mass retailing
D) nonstore retailing
E) broad geographic exchange
D
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In business presentations, the backchannel is
A) the "notes" portion of an electronic slide, which only the presenter can see. B) subtle, nonverbal cues the presenter sends during the presentation. C) electronic communication among audience members during the presentation. D) password-protected slides that only certain audience members can see. E) an impromptu speech designed to take control of a presentation.
Lee's department store uses the every day low prices strategy. This strategy hinges upon the store's ability to obtain consumer goods at the cheapest possible price and passes these savings on to consumers
Lee's store also developed its own distribution network for supplying its retail outlets with consumer goods. This distribution network allowed them to cut out external suppliers and middlemen thereby driving down business costs further. This implies that the competitive strategy used by this store would most likely focus on ________.A) supply chain efficiency B) supply chain visibility C) supply chain effectiveness D) supply chain sustainability E) supply chain logistics